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Community Q&A

How long should Shopify product alt text be

Aim for readable alt text often under about 125 characters; ALT SEO generation targets that length guidance.

Maya

Customer Success ·

Best practice in ALT SEO is to keep alt text readable and concise — often under about 125 characters for accessibility.

Put the most important words first (usually product title or AI description). Overlong formats with many components can feel stuffed; prefer a tight Product Title - AI Generated pattern.

Related help article: Read the guide → — Custom alt text format